AnalyticApproach.com has a no tolerance spam policy. AnalyticApproach.com's customer support actively monitors large import lists and emails going to a large number of contacts. Any customer found to be using AnalyticApproach.com for spam will be immediately cut-off from use of the product. If you know of or suspect any violators, please notify us immediately at .

AnalyticApproach.com supports ONLY permission-based email management practices. In this regard, AnalyticApproach.com has implemented various policies and procedures that help prevent AnalyticApproach.com from being used for the purpose of unsolicited email campaigns. We encourage permission-based marketing and we respond to all complaints suggesting AnalyticApproach.com has been used as a vehicle to send unsolicited email.

Every email contains a mandatory unsubscribe link - those individuals who try to remove this link will be warned that they are doing so. If the link is removed or de-activated in any way, AnalyticApproach.com will terminate the customer's account.

What is Spam?

Spam is unsolicited commercial email (UCE), junk mail or bulk mail that has not been requested by the recipient. In addition to being perceived as intrusive, irrelevant and often offensive, it is also typical that spam emails do not contain an option to unsubscribe from the mailing list.

Simply put, spam is the opposite of permission-based emails -- those that are requested, anticipated, personal and relevant. By sending email to only to those who have requested to receive it, you are following accepted permission-based email guidelines.

What constitutes a Preexisting business relationship?

The recipient of your email has made a purchase, requested information, responded to a questionnaire or a survey, or had offline contact with you.

What constitutes consent?

The recipient of your email has been clearly and fully notified of the collection and use of his email address and has consented prior to such collection and use. This is often called informed consent.

Isn't there a law against sending Spam?

The federal anti-spam law went into effect on January 1st, 2004 and preempts all state laws. While this new law will not stop spam, it does make most spam illegal and ultimately less attractive to spammers. The law is specific about requirements to send commercial email and empowers the federal government to enforce the law. The penalties can include a fine and/or imprisonment for up to 5 years.

How AnalyticApproach.com protects you from sending spam

AnalyticApproach.com is a permission-based email-marketing tool that follows the strictest permission-based philosophies:

Communication - Your AnalyticApproach.com registration page already states why you are collecting the site visitor's email address, how you plan to use their address, and that you are following the embedded privacy policy. Additionally, by accepting our license agreement you have agreed to use only permission-based lists and never to sell or rent your lists.

Verification - AnalyticApproach.com automatically sends all of your new contacts an email confirming their interest in receiving emails from you. Additionally, if your contact changes his or her interests or unsubscribes, AnalyticApproach.com automatically sends an email confirmation.

Unsubscribe - Every email generated from AnalyticApproach.com contains an unsubscribe link which allows your contacts to opt-out of future emails and automatically updates your contact lists to avoid the chance of sending unwanted emails to visitors who have unsubscribed.

Identification - Your email header information is correct because it is pre-set for you by AnalyticApproach.com. Your email's "From" address is verified and already accurately identifies you as the sender.

Contact Information - all of your emails are pre-filled with your contact information including your physical address.

Preventing Unsolicited Emails Via AnalyticApproach.com

Users must abide by a strictly enforced Terms of Service. In the "LIMITATIONS ON YOUR USE OF ANALYTICAPPROACH.COM" section of the Terms of Service, it clearly states our policy with respect to spam: "You may not use the AnalyticApproach.com or the products or services provided through or in connection with the AnalyticApproach.com to: a. send unsolicited bulk email, for commercial or non-commercial purposes. Unsolicited bulk email is defined as email sent to more than 10 individuals without their permission."

Also, users must accept that an unsubscribe option will be automatically appended to every email sent via AnalyticApproach.com. This is not an option. In the event that a user violates any one of our usage rules, or for any other reason deemed appropriate by AnalyticApproach.com, AnalyticApproach.com reserves the right to suspend or terminate, without notice, access to the user's account and all related data.

Responding to Unsolicited Email Complaints

If a complaint is received regarding unsolicited emails being sent from our AnalyticApproach.com tools, an immediate investigation is undertaken.

- Initial Warning - The user is first notified that an unsolicited email complaint has been lodged against them and: (a) Reminded of the terms they accepted in the Terms of Service. (b) Reminded that the complainant's email address will automatically be flagged for suppression if the complainant did unsubscribe. (c) Requested to manually remove the complainant's email address from their subscriber list if the address was not automatically suppressed because the complainant did not unsubscribe.

- Follow-up Warning - If the complainant persists, or if there are multiple complaints, a second warning is issued. The user is again reminded of the Terms of Service. Additionally, the user is advised that if they are unable to abide by these terms, they should discontinue using the AnalyticApproach.com suite.

- Final Notice - If notifications of unsolicited emails continue and remain unaddressed after the follow-up warning, the user's account privileges will be suspended and eventually terminated.

Encouraging Permission-Based Marketing

AnalyticApproach.com encourages its users to create and manage "opt-in" subscriber lists. By building and using an "opt-in" subscriber list, users can be certain that they are sending emails to recipients that have expressly given their permission to do so.

It is also important to note that subscribers receiving email campaigns by users will only see their names in the header -- all other email addresses are not viewable which makes them safer from unsolicited email abuse via other recipients of the same email campaign.

How to protect yourself from Spam: Take the Spam Test

- Are you importing a purchased list of ANY kind?
- Are you sending to non-specific addresses such as: sales@domain.com, business@domain.com, webmaster@domain.com, info@domain.com, or other general addresses.
- Are you sending to distribution lists or mailing lists which send indirectly to a variety of email addresses?
- Are you mailing to anyone who has not explicitly agreed to join your mailing list?
- Have you falsified your originating address or transmission path information?
- Have you used a third party email address or domain name without their permission?
- Does your email's subject line contain false or misleading information?
- Does your email fail to provide a working link to unsubscribe?
- Are you failing to process any unsubscribe requests that come to you via a reply to your email within 10 days or the request?

If you have answered YES to ANY of the above questions you will likely be labeled a SPAMMER. For more information visit The Coalition Against Unsolicited Email (www.cauce.org) or contact AnalyticApproach.com Customer Support ()

Think You've Been Spammed?

Immediately unsubscribe using the "unsubscribe" option of your choice in the email. Send us a message to notify us of any unsolicited messages and provide any other information that you believe may help us in our investigation.

AnalyticApproach.com takes permission marketing very seriously. Thank you for reviewing our Anti-Spam Policy.

Revision Date: April 5, 2010