Automatically format and deliver HTML, text e-mail or multipart messages
Enter text using an HTML editor
Target e-mails based on interests or demographics
Personalize each email automatically
Send yourself a preview e-mail
Schedule release date and time
Track and flag invalid e-mail addresses automatically
Export list information
CAN-SPAM/Automatic Footer Message
Message Notes - Lessons Learned, To Do's, Reminders
Message Scheduling Controls
Insert Personalization Tags
Select Segmentation Filters
Add links, text and photos
Change and adjust copy and text
Unlimited creative storage
WYSIWYG editor
Easily send yourself tests
Text/HTML autosensing
One-screen editing / preview
Color and font toolbar
Text formatting
Personalization option
Preview and test your emails
Easy send scheduling
Insert images and links option
Use Your Own From, Reply-to
Pre-schedule Campaigns
Archived Campaigns
Send to Targeted Segments
Advanced A/B Split Testing Capabilities
Image Hosting

Upload email lists
Create lists from scratch
Store email lists
Export email lists
Manage Multiple Lists
Build Segments of Your List
Double Opt-in Method
Customizable Opt-in Process
Import/Export Databases
Remove Duplicates & Errors upon Import
Remove Complainers
Automatic spam complaint removal
List sign-up form for your website
Automatic bounce handling
Automatic unsubscribe handling
Opt in Confirmation handling
List import: file or manual
Create up to 5 custom fields
Bounce and permission management
List segmentation functionality
Supression/"Do not mail" list management
Insert images and links option
Automatic subscribe / unsubscribe management
Manipulation and segmentation of customer information
Unlimited and Easily changeable "From" email address
Multiple lists per database with custom fields for each database
Automatic and Customizable Unsubscribe Confirmation Message
Reply/Unsubscribe Handling
Automatic Bounce Retry/Processing
Opt-in Forms
Double Opt-in Process
Download Your Lists
Automatic and Customizable Welcome Message
Profile-based Segmentation Filters
Configurable Data Fields
Customizable and Personalized Email Footers
Activity-based & Event-based Segmentation Filters
Activity-based & Event-based Triggers
Copy email list to another list

Anti-Spam compliance
Spam Test (Make sure your emails aren't spam)
Strong permission-based policies
"Draft," "send now," or "schedule" options
Unsubscribe management
Dedicated Compliance and ISP Relations Team
Advanced scheduling
Schedule campaigns weeks, months, even years in advance
Schedule campaigns to the minute
Domain Keys compliant
SPF compliant
Never been blacklisted
Can SPAM compliant
Easily seed emails
Throttle emails
Constant monitoring to protect our reputation and maximize deliverability
Supports Unicode

Detailed Real Time Reporting
Track clicks, opens & removes
Hourly Opens
Track delivery, bounces
Track recipient-specific stats
Track link-specific clicks
In-line View Reporting (Visual Overlay)
Graph performance over time
Domain breakdowns
Track forwards
Open and Click-through Tracking
Conversion Tracking
Emails of those who purchased
Order ID Tracking
Most Valuable Domains by Sales
Bounces, Unsubscribes, Spam Complaints
Key Performance Indicators, by Demographic
Top Domains Report
Web Site/Purchase Tracking
Open & Click tracking
Opt-out tracking
Real-time tracking
See who opened your email campaigns, and what they clicked on
See how many emails were sent and delivered
See what percentage of your contacts opened
See how your email list is growing, how many are opting out
Useful Pie Charts and Graphs for Analysis
Domain Performance Report
Click-Through Performance Report
View Most Recent Campaign Results on Your Dashboard

If you have an employee who will facilitate your email marketing, you make them a user on your account, without allowing them to view/change your account billing information. Don't worry if you have multiple individuals working on email campaigns for you - we've created a "lock" feature so that only one person can work on a particular campaign at a time! Some people might have specific preferences for WYSIWYG editor and with each user on the account you can modify the editor to your preference. You can also view the complete user history for each account!

An autoresponder is an email that is sent out automatically when triggered by a date or event that you specify. Autoresponders enable you to send emails to people automatically. This doesn't mean that it writes the emails for you and it doesn't involve sending spam or unsolicated email. What it means is that you set up a sequence of prewritten emails that are sent out a regular intervals when someone opts-in to your list. The beauty of using an autoresponder is that it saves you the costs of printing, posting and packaging and enables you to contact and keep in touch with all your prospects around the clock automatically. Click to learn more about Autoresponders

With AnalyticApproach.com you can test more than just your subject lines, you can test the dates and times you send, you can test different elements WITHIN your entire email message, such as your price points, your discounts, your product offerings, the options are unlimited!!! No other Email Service Provider (ESP) offers features this advanced! A/B Split Testing is when you test two similar versions of the same email blast. You randomly split the group into two groups, A & B, and deliver a unique message to each group to determine which message is more effective. Much can be achieved and learned though an A/B split test. You can also use A/B Split Testing in an Autoresponder. Click to learn more about A/B Split Testing

You will have an Account Manager assigned to you in order to provide prompt and personalized support! You will also be able to get in contact with a member of our support team via email, phone and live chat. Also available to you are help documentations, articles and resources as well as an FAQ section where you can find a quick answer!